Ongoing awareness campaign that leans on Northside’s strong Christian brand.

Rather than smiling diverse faces and coloured scientific liquid in a beaker, Northside needed a campaign that reflected what made them different. Focusing on strong messaging that reflects the school’s brand, the art direction got out of the way with clean, simple designs.

This was rolled out across street banners, digital advertising, LED signage and screens, and supported the Open Morning 2021 campaign.